Strategic Analysis - Options and Choices

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Overview

2.0 Credits
ONLINE

This CPE course discusses strategic options, including the use of Porter's generic strategies, Ansoff's product/market matrix, and the Boston Consulting Group (BCG) matrix. It also covers strategic analysis and the criteria-suitability, feasibility, and acceptability-with which to evaluate a potential strategy.

Objectives

  • Identify strategic options, for example, using Porter's generic strategies and Ansoff's product/market matrix.
  • Recognize how to manage the product portfolio of an organization to support the organization's strategic goals, for example, using the Boston Consulting Group (BCG) matrix.
  • Recognize acquisition, divestment and relocation strategies and their place in the strategic plan.
  • Identify strategic options, including the application of the suitability, acceptability and feasibility framework.

Major Topics

  • The identification and evaluation of strategic options, including the application of the suitability, acceptability and feasibility framework.
  • Strategic options generation (e.g., using Ansoff's product/market matrix and Porter's generic strategies).
  • Acquisition, divestment, rationalization and relocation strategies and their place in the strategic plan.
  • Management of the product portfolio.

Designed For

CGMA exam candidates Management accountants wanting to develop skills in strategy development and implementation
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