How To Get What You Want: Persuasion & Influence

Tuesday, November 23, 2021
Webcast or Webinar, Online
2:00 PM - 4:30 PM (opens at 1:30 PM) EST

Registration is Closed

Online registration for this course is now closed. Please contact the Member Service Center at (800) 342-3197 if you wish to inquire about registering.

$99.00 Regular Price
$129.00 Regular Price
Course Type: Webcast
Course Code: 21/AC023645
Level: Intermediate
Vendor: ACPEN
Field of Study: Communications and Marketing


The ability to influence people is the one fundamental skill that every professional needs. All managers know how hard it can be to make views heard despite having persuasive points to make. The program gives participants all the techniques necessary to increase their influence and put the power of persuasion to work for them.


  • Recognize the difference between persuasion and influence
  • Leverage the inquiry and advocacy model to increase audience receptiveness
  • Understand different thinking preferences and how to influence and collaborate with each style
  • Assess your use of each various influencing strategies and learn under what circumstances each strategy is effective  

Major Topics:

  • Persuasion
  • Influence

Designed For: