MBAexpress: Strategy for Success

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Overview

1.0 Credits
ONLINE

Does your firm or organization know why it does what it does? Do you have a mission statement? This course will help you identify the importance of why an organization should know its "Why," how to use backcasting as a strategic planning tool and understand the most important thing about a mission statement.

Objectives

* Identify the importance of why a company should know "why it does what it does" * Define how to use Backcasting as a strategic planning tool * Identify the most important thing about a mission statement * Identify the benefits of a SWOT analysis

Major Topics

* Simon Sinek - "Start with why" * 5 Step Backcasting Process * Good & Bad Mission Statements

Designed For

CPAs, corporate finance teams, business leaders and other financial professionals.

Prerequisite

None
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