Magazine Advertising Rates

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Connect with your Florida accounting professional targets with magazine display advertising.

Florida CPA Today, the FICPA’s four-color magazine is distributed bi-monthly to more than 18,500 members.

Frequency discounts are available when you advertise three or more times per year. For more information, contact FICPA Marketing Manager Drew Miller at (800) 342-3197 (within Florida); (850) 224-2727, Ext. 270 or by e-mail at millerd@ficpa.org.

Download Rate Card

Submit Ad materials to admaterials@ficpa.org.

Display Advertising

Black and White Rates
Ad Size
1 Time

3 Times
(frequency discount)

6 Times
(frequency discount)
Full page ad
$2,304
$2,116
$2,025
2/3 page
1,654
1,480
1,434
1/2 page
1,117
1,015
946
1/3 page
883
836
665
1/6 page
589
536
508
Inside cover
2,949
2,658
2,551
Back cover*
3,460
3,323
3,193
Business Reply Card
2,418
2,072
1,865
 
Color Rates
Ad Size
1 Time

3 Times
(frequency discount)

6 Times
(frequency discount)
Full page ad
$3,156
$2,897
$2,774
2/3 page
2,267
2,029
1,963
1/2 page
1,530
1,389
1,295
1/3 page
1,209
1,145
913
1/6 page
808
732
695
Inside cover
3,746
3,377
3,241
Back cover*
3,460
3,323
3,193
Business Reply Card
3,314
2,840
2,553


* Back cover must be 4-color/CMYK process

Special Positions

Add 15% to appropriate gross rate. For availability, contact Marketing Manager Drew Miller at millerd@ficpa.org or (850) 224-2727, Ext. 270.

Agency Commission

15% off gross rate for recognized agencies (those with three or more external clients).

Special Exhibitor Discount

Advertisers who participate as exhibitors in the Florida Accounting and Business Expo or Annual Accounting Show receive an additional 10% discount on all advertisements; advertisers who participate in both shows receive an additional 15% discount. Please call (800) 342-3197 (within Florida) or (850) 224-2727 for details.

Production Materials
  • Mechanicals: Advertisers are required to submit ads by e-mail (admaterials@ficpa.org) or on disk in EPS, PDF or TIFF formats.
  • All fonts must be embedded.
  • All ads submitted must be 300 dpi or higher.
  • No word documents are accepted.
  • Important Note: Publisher does not compose, build, typeset, or correct any advertising.
Screens

150 line screen.

Closing Dates
Issue of Magazine Space Reservation Due Date Materials Due Date
(e-mail admaterials@ficpa.org)

January-February

November 15

November 22

March-April

January 15

January 22

May-June

March 15

March 22

July-August

May 15

May 22

September-October

July 15

July 22

November-December

September 15

September 22
Payment Terms

All invoices are payable upon receipt. First-time advertisers are required to pay in advance. Important Note:  Advertiser and agency are jointly and severally liable for payment of advertising.

General Rate Policy

Ads subject to approval of publisher. All contracts accepted due to the provisions of the current rate card. Rates are subject to change upon notice from the publisher.

Cancellation Policy

No cancellations may be made unless received in writing on or before the closing date. Cancellation of space reservation for any reason by the advertiser or agency will be short-rated for the remainder of the contract period. Changes in orders may be made at the cost of the advertiser or its agency after the reservation closing date as long as no disruption in the magazine's schedule occurs.

Shipping Instructions

For U.S. Mail:
Florida CPA Today
Florida Institute of CPAs
P.O. Box 5437
Tallahassee, FL 32314

For Express Delivery:
Florida CPA Today
Florida Institute of CPAs
325 W. College Ave.
Tallahassee, FL 32301